Public Relations

WEB PR

Public Relations Marketing Online

Effective resort internet marketing takes advantage of the constantly multiplying number of social media sites, forums, travel opinion sites, and specialized blogs available today. Seasmoke helps travel businesses wade through this crowded and growing Internet marketplace to reach new customers.

Seasmoke PR, with our expertise and familiarity with these sites, can manage our clients’ online reputation on social media sites.

Trip Advisor

TripAdvisor.com is North America’s best known and most used online reputation checker, and a very valuable travel public relations tool. With more than 25 million unique monthly visitors, 10 million+ registered members and more than 20 million reviews and opinions, businesses can’t afford to ignore this site.

Blogs

Blogs play an important role in resort internet marketing. They can boost a company's profile and provide an informal platform to reach specific interest groups. They can also be optimized to help a website rank higher in 'organic' search results.

Seasmoke can contribute customer content to blogs on other websites and set up blog and RSS feed technology onto client websites.

Travel Forums

Travel forum discussions affect travel choices. They are seen as unbiased because they allow uncensored opinions. But many also allow participation from resorts and travel companies, and Seasmoke PR is well-practiced in adding to forum discussions in a credible way.

Free Article Sites

Seasmoke, specializing in public relations marketing, has developed a database of article websites, all with high Google PR ranking. Ultimately, these sites drive traffic to clients’ websites and offer quality backlinks, increasing overall rankings.

Online Travel Guidebooks

New travel guides, many specializing in niche travel and specific destinations, are popping up every day. Sites, such as Frommers and Lonely Planet, offer reviews and forums. As part of a comprehensive travel public relations strategy, Seasmoke works with clients to partner with guidebooks, providing higher Google rankings, valuable backlinks and a positive web presence.

Managing and Enhancing Your Online Reputation

Seasmoke stays abreast of trends in social media and resort internet marketing and has up-to-date databases of sites that are proven to drive traffic and sales. Let us provide you with successful campaign strategies that utilize these sites to market your business and enhance your online reputation.